As long as this has gone on, I'm really beginning to speculate what the point of it all is, especially if the secret is "no big deal." Personally I've started to think that this is really a means to keep people playing Mega Man 9 and keep it relevant until something else is announced. Though at the same time I respect Seth's ideal of letting the lucky person have the honor of finding it. Regardless, I suspect the hunt is much more meaningful than the reward.
Keep looking, my friends. And keep bothering Seth.
News Credit: GoNintendo